Ecotourism is linked to conservation and sustainable tourism. In the last years, it is associated to a new travel trend worldwide: the slow travel. Ecotourism is meant to minimize physical, social, behavioural, and psychological impacts on the territory and to build environmental and cultural awareness and respect. It should provide direct financial benefits for conservation and generate financial benefits for both local people and private companies. The eco friendly holidays should also provide memorable interpretative experiences to guests that raise awareness to host country’s political, environmental, and social reality. Those operating in the sustainable tourism sector, design, construct and operate low-impact facilities and services.
According to the International Ecotourism Society (www.ecotourism.org), ecotourism is now defined as "responsible travel to natural areas that conserves the environment, sustains the well-being of the local people, and involves interpretation and education". You can enjoy eco friendly holidays in Castellón de la Plana (Spain), a perfect region that combines unspoilt natural areas both in the countryside and in the coastline. Visitors will find a land that provides positive experiences for them and for the hosts. A land where those who implement and participate in the ecotourism activities and lodgings follow the main principles of this way of travel.